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Marketing Consultancy
Strategic Marketing Leadership for Purpose-Driven Brands
Alex Lambert
Freelance CMO/Head of Marketing
I believe marketing leadership is so much more than generating leads. It should be about building a business that’s sustainable through being profitable, thoughtful, memorable (in all the right ways) and certainly not boring.
For more than 15 years, I’ve worked across video games, tech, pet care, engineering and education to help brands find their voice, hit ambitious commercial targets, and build happy, high-performing teams.
I'm a great team fit for those looking for a pragmatic, unflappable, hands-on, super organised freelance CMO/Head of Marketing, who has a sense of humour and gets incredible results.
Why Work With Me?
Boardroom Ready, Hands-On Attitude: I can present a high-stakes growth strategy to investors in the morning and create your social media content in the afternoon.
Sustainable Business Ethos: Smarter, conscious marketing that respects resources and resonates with modern buyers by weaving environmental responsibility, practical DEIB, and long-term commercial health into their core strategy.
Data-Driven Approach: Intuition is hugely important in marketing, but so are the numbers. I love a dashboard, especially when they help prove ROI and look great for your P&L.
Entrepreneurial Grit: I can’t help but give 110% and treat your business like my own - I don’t do anything by halves and that includes marketing for my amazing partners.
Cultural Fit: Finding someone your team will gel with is half the battle - I bring a warm, approachable style that makes working together a breeze.
Commercial Credibility
Outside of my consulting work, I am the founder of two businesses: Happy Dog Marketing (a specialist marketing agency) and Mimo (a thoughtful corporate gifting company).
Owning multiple companies gives me a unique perspective of what it takes to be successful in business; I don't just offer high-level advice - I understand cash flow, operational trade-offs, and what it actually takes to scale sustainably.
How We Can Work Together
I bring a genuine passion for making your business a nice company to work with and making sure your target customers know about it. This can look like:
Freelance CMO / Head of Marketing: Embedded, ongoing strategic leadership (regular days per week/month), mentoring your team and aligning marketing with your business objectives.
Strategic Audits & Marketing Roadmaps: A deep-dive audit of your current marketing function, paired with a step-by-step growth roadmap.
Project-by-Project: Responsibility for the planning and hands-on execution of a particular project or campaign, such as a re-brands, website developments, events, product launches, or market expansions.
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Bringing Experience From...
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